Jackie is the co-founder of Heavybag Media, an interactive marketing firm. She develops marketing strategies that utilize social tools, community platforms, traditional and non-traditional media and cutting edge technology in order to enable brands to engage their audience on a meaningful level.

In addition to her role at Heavybag Media, Jackie is an interim member of the Board of Directors for the Social Media Club and Director of the LA Chapter of the Social Media Club.

(CC) Brian Solis, www.briansolis.com and bub.blicio.us.

At Twiistup 4 Jackie & co. brought a bed to liven up the corporate pitch.  The curiosity is killing us to see how she tops the ‘get in the sack’ message at Twiistup 5.  Oh yeah, and her choice for the top Showoff as well.

Founded by Jackie Peters and Dennis Peters in 2002, Heavybag is a well known name in the Southern California technology community. Their unique blend of thought leadership, and creative acumen has allowed them to establish an exclusive stable of client brands including Sun Microsystems, Fender, eHarmony, Yale University, Newell Rubbermaid, Getty Images, New England Brewing, AARP, and Guitar Center among others.

The horizontal structure of their organization means that creative contributions are sourced team-wide, not just from the top down. Heavybag is all about connecting the dots between brands and communities, and nowhere is their leadership more apparent than in their extensive portfolio of work, and in their engagement in community driven organizations like Social Media Club. We are proud to welcome them as Gold sponsors of Twiistup 4.

Make sure to stop by and visit the Heavybag team on Thursday – they’ve got something special (but secret) planned. From what I know of them – I’m sure it’s not something you would want to miss.